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AnyRoad for Events & Activations

Want to double the impact of your brand experiences in 2024? It’s never been easier to build on the success of your existing brand experiences, tours, or tastings.

Tell us about your current or upcoming brand activation or event strategy, and we’ll give you a personalized consultation showing you how AnyRoad can help:

Prove the impact of off-site experiences like events and activations
Supercharge brand awareness while growing your marketable database
Consolidate all brand experience, technology, and workflows in one platform

P.S. Be sure to invite your colleagues on your marketing or event teams!

LOVED BY TEAMS AND COMPANIES YOU KNOW

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Streamline & Scale Operations

Reduce operational headaches by eliminating the need for disparate solutions and manual processes.

Grow Brand Loyalty & Awareness

Leave clunky, disconnected interactions behind. Optimize brand experiences based on real consumer feedback.

Increase Revenue & Demonstrate ROI

Stop leaving money on the table. Prove the impact your events have on the bottom line, without a doubt.

CASE STUDIES

Brands like You Are Experiencing Real Results

OCESA

OCESA had a plan: track who attended a particular festival, how attendees felt about the event, and sponsoring brands – making selling sponsorship to more brands easier. Read how they did it!

POPLIFE

With AnyRoad’s platform, POPLIFE and their mezcal client gained a new understanding of consumers, which could be used to drive distribution decisions, tailor marketing efforts, and optimize future brand experiences

Leiper's Fork Distillery

The high-end whiskey distillery saw a huge number of guests to their tours and tastings, but they were completely in the dark about who any of those 24,000 people were. AnyRoad helped shine a light on their data!

Conversate Collective

When an award-winning CPG beauty brand wanted to better understand consumers, they turned to Conversate Collective to run their field marketing events.

Ben & Jerry's Factory Experiences

When Ben & Jerry’s moved from a manual booking process to online ticketing, they found they drove better guest experiences and deeper consumer insights.

The Flower Shop

The multi-state cannabis company uses field activations to learn more about their different audiences and inform their overall product development and marketing strategy.

Sierra Nevada

Sierra Nevada is one of the largest American craft breweries with two locations in Chico, California, and Mills River, North Carolina. As a brand, Sierra Nevada has always prioritized the guest experience.

Old Dominick

The Memphis-based distillery successfully increases its visibility by offering an expanded array of insight-driven experiences.

Anheuser Busch

Unlock secrets of Anheuser-Busch's success! Dive into how AnyRoad revolutionized their tour operations and guest experience

Just Egg

JUST Egg, a plant-based egg made by Eat Just, learned that 90% of consumers who taste their product go on to buy.

Michaels Stores

Michaels Stores, is America’s largest retailer of arts and crafts materials. Partnering with AnyRoad, they have used data to scale their experience program to 20,000 online and in-store classes a year.

Horse Country

Horse Country, an organization that connects consumers with Kentucky horse culture, used AnyRoad to unlock visitor data and insights.

Founders Brewing

Founders Brewing, one of the most recognizable names in craft beer, partnered with AnyRoad to bring data and insights to their brewery visitor experience.

Anchor Brewing Co.

Anchor Brewing Co. in San Francisco uses one secret tool to gather 200% more customer data than before. Read on to learn the trick!

Fleetwood Paints

Building brand love with personalized color consultations, in-store and online, +60 NPS improvement from pre- to post- brand experience.

Burnt Church Distillery

See how Burnt Church uses AnyRoad's feedback tool to improve their events and offer new distillery experiences that visitors love.

Diageo

Learn how Johnnie Walker is creating lifelong whisky drinkers with an immersive, multi-sensory brand experience.

Absolut

As a brand rich in history and with a loyal following, the marketing team at Absolut embarked on an ambitious project to develop a brand home in Åhus.

View Case Studies